‘Sales’ 2021 Highlights

Creativity is the new sales hack:

Markets have become more and more crowded, competition drives innovation. The only viable way to crack the code of sales success is to ‘work smarter not harder’. Add character to your sales strategy and stand out.

Implement through sales automation:

Find more creative ways to automate your workflow to gain a competitive advantage. Choose your CRM carefully and delegate/automate more functions.

Value Based Selling:

This is not new; Stop trying to sell. “Prioritise satisfaction over profit”.

Social Selling is Essential: 

Move into the heads of your customer by showcasing your expertise online, so when it’s time to buy you are the first business that comes to mind. Control your socials online with strong and strategic content. ‘Post relevant content for your prospect’

Video killed the Radio star: 

‘Videos for Sales’. An image is worth 1000 words. The standard for a video is 24 frames per second. Just imagine how much information a short video can communicate.

Webinars are HOT for lead generation: 

Delivering value to potential customers through webinars, creating engagement, and building a lead funnel can really give your product or solution a competitive edge.

Live Chats & Chatbots are a great way to communicate with your customers in 2021: 

79% of companies say that live chats have increased their qualified leads and had a positive impact on sales revenue.